This new approach to city marketing shows that even smaller cities can think big. Through clever use of existing viral content, Den Helder puts a fresh spin on how to promote cities with humor. Where many cities are still looking for ways to stand out, Den Helder shows that you don't have to be big to leave a good impression.
View the campaign here: https://www.youtube.com/watch?v=W2jYY6l6Yio
Read our previous post on Oslo's City Marketing here: https://www.linkedin.com/posts/castro-citymarketing_oslo-citymarketing-activity-7212355551081488384-rxue/?utm_source=share&utm_medium=member_desktop
What do you think of this strategy?